UX Design Archives ⋆ The Pond

Pink Frog Interactive listed as one of 13 Best Pennsylvania UX Design Startups – UX Design Innovation

Pink Frog listed as one of 13 best PA UX startups.

Pink Frog Interactive was showcased in the top picks for the best Pennsylvania based UX Design companies. “The startups and companies are taking a variety of approaches to innovating the UX Design industry, but are all exceptional companies well worth a follow.

We tried to pick companies across the size spectrum from cutting edge startups to established brands.

We selected these startups and companies for exceptional performance in one of these categories:

Innovation
- Innovative ideas
- Innovative route to market
- Innovative product
Growth
- Exceptional growth
- Exceptional growth strategy
Management
Societal impact”

The Top UX “Sins” Made by Beginner Designers.

Taking every bit of customer feedback and implementing it.
Design by committee.
Listening to only what users say and not observing what they actually do.
Not starting with a problem statement or reframing the problem.
Going with the first decent idea.
Not understanding human factors – the way people think, make decisions, behave, perceive, cognitive biases, etc.
Not using a hierarchy of information.
Not asking the right questions.
Not talking to the right users.
Not talking to any users.
Leading users in design research with your own agenda.
Being biased.